8 Ways to Attract Hordes of New Blog Traffic Using LinkedIn

By: | April 30, 2015 | Tags: , , , , , | 26 comments
LinkedIn helps you attract blog traffic

Use LinkedIn to attract more blog traffic.

Odd.

You know that Facebook, Twitter, Pinterest, and LinkedIn can be used to promote your blog. However, most of the articles you see rarely give information about how to use LinkedIn to drive new traffic to your blog.

This post will do just that.

1. Go to LinkedIn and make an account.  Sign up for LinkedIn and create your profile.  Make sure the web address for your About page is there.  You want the person who views your profile on LinkedIn to land on this page.

For example, if someone landed on my site on Monday, they would find a Linky party going on.  However, I don’t feel this is representative of my posts offering blogging tips.  By giving the link to my About page, I ensure the reader will land on information I want them to see, and I can make the best possible impression.

2. Invite your Email contacts and your contacts on other social media to connect with you on LinkedInYou want as many eyes on your content as possible.

3.  Make sure you have a LinkedIn sharing button at the end of each post.

Let #blog readers share your posts on LinkedIn

Enable blog readers to share your posts on LinkedIn.

4. Publish an article on LinkedIn.  It should be on a topic you normally write about on your blog.  Include a graphic.  The pixels will be 698 X 400.  This will be wide enough to attract interest.  Keep in mind that LinkedIn wants width, not height, in their image when you choose one.

Publish a Post

You will find “Publish the Post” on LinkedIn’s Home Screen.

Link back to your About page at the end of your article.  Include a short description of what people can expect to see at your site.

5. Join a LinkedIn community.

You can increase traffic to your blog if you join LinkedIn groups

Join LinkedIn groups to increase your visibility.

  • There is a way you find a group of LinkedIn members that share your interests.
  • Click “Interests”.  A dropdown menu comes up.
  • Click “Groups”.
  • Click “Find a group”.
  • Enter the topic of a group you’d like to belong to in the search bar.

Engage in conversation in the forum.  Make new contacts.  Do not offer your link unless you are asked.  You are there to network, not be a spammer.

A reader let me know about LinkedIn’s The Blog Zone.  I’ve made connections there, and one member even asked me to make a YouTube series for bloggers which he planned to promote.

Someone in the community asked what our favorite post was to write.  I shared but did not offer my link since no one asked me for it.  The next thing I knew, this old post was getting many new page views.

I was confused since I had not offered my link, so I wrote one of the members and asked if they could see my site link.  It was no coincidence.  Of course they could!

Recently, I had an article published by Lifehack.  I didn’t realize the editors expected my contacts to share my article on their social media.  The number of people who have shared it sits in big, bold, black, letters on my post’s graphic.  Pressure!  I turned to my BlogZone contacts, as well as my other contacts, and asked them to share it out, which they did.

Ultimately, all that social sharing my buddies at LinkedIn did for me could lead to more traffic to my blog from the sites where they shared it.

6. Engage in your community often.  This will enable you to get labelled as a top contributor.  As a result, the link to your profile will be visible to anyone who goes to that group.

Participate in the LinkedIn group to increase your blog's visibility

Contribute often and your visibility will increase.

7. Send your blog post links to contacts you’ve made on LinkedIn you think would be interested.  For example, I might send an article about YouTube or a blog post with a YouTube video of mine embedded in it to my contact that engaged me in dialogue about YouTube.

8. Follow the blogs of the contacts you’ve made on LinkedInYou might discover a potential reblogging opportunity or learn more about your topic from reading their articles.  Network with them on their blog.  You could meet other readers who could become new blog followers for you if they find your comments engaging.

In conclusion, over 225 million people are on LinkedIn.  Shouldn’t you be too?  If you are, network with LinkedIn‘s members.  They are a new community full of contacts and information.  Eventually, if not sooner, they could be a new source of blog traffic for you.

Readers, if you think others could benefit from these tips about LinkedIn, please share.

Do you use LinkedIn?  What have been your experiences?  If not, which of these eight tips do you think you might try?  I look forward to your views.

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    • Janice Wald at 10:02 pm

      Hi,
      I haven’t heard of it Ellen, what is it? Sounds like it’s something I should give a try and then maybe share with my readers. Do you have a link? Thanks!
      Janice

      • Ellen Hawley at 6:47 am

        https://medium.com/about/welcome-to-medium-9e53ca408c48. I haven’t posted anything yet because I haven’t really figured out how it works. I mean, I see where and how it says to post, but that seems like the least of it. I’d love to hear what you think, or if you know anyone who’s a bit of an expert.

        By the way, I tried to sign up with the blog group on Linked In but was rejected–probably because I couldn’t figure out how to get back to them to answer their questions, so they decided I was spam. Grrr.

        • Janice Wald at 2:11 pm

          Hi, I will have time to check into Medium tomorrow. I am sorry you had a bad experience with LinkedIn. It could not have been because of the delay in your responses since I only just wrote the post on Wednesday. I don’t know what else it could be. Janice PS let you know what I think about Medium when I have a chance to check into it. Thank you for the link.

        • Janice Wald at 10:33 pm

          Hi,
          Didn’t get to check out Medium today. Maybe tomorrow. A cursory look made me think it’s a blogging directory of original posts. I’ll keep you apprised.
          Janice

    • Janice Wald at 9:01 pm

      Hi Ellen,
      I did look into Medium, but you seem to understand it better than I do. It sounds like you make a publication and add posts to it. If you can figure it out, maybe you could write a guest post for my readers explaining it. Just a thought…
      Janice

  1. Trudy at 8:26 am

    I haven’t put my blog on my profile because I wasn’t sure if it would be thought of negatively as I applied for positions,I thought it would come off as unprofessional. So I never added LinkedIn as one of the places where I share a post. And I didn’t know of any real blog groups, the ones that I found were just for advertising. Thanks for putting me on the right track, Janice.!

  2. noelleg44 at 5:18 am

    I have a LinkedIn account, but it was established when I was a bench researcher – so a lot of my followers are scientists. Guess I have some work to do!

  3. masgautsen at 2:29 am

    Once again a post with good tips for people wanting to get more followes and traffic! I have never thought to use LinkedIn for my blog as I only ever use it for networking with old colleagues and potential new empolyes.

  4. mummascribbles at 12:36 pm

    Hey lovely – meow great advice from you! Is it right that you can only have one LinkedIn account? So I have my career which is entirely different from my blog and I’m not sure I want the two to cross. Would I only be able to promote one thing on there and therefore have to choose?
    Thanks so much for linking up with #TwinklyTuesday

    • Janice Wald at 9:50 pm

      Hi Lisa!
      Thanks for commenting. I didn’t know the answer, so I Googled it. Both articles said no, you can’t. The help center said they’d merge accounts for you. The other article said to mention the one profile in the other profile. Sorry I didn’t find better news.
      Janice

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  7. Amitash Pradhaan at 4:25 am

    Great Article! Here you mentioned that how LinkedIn is important to promote the blog. Thanks for sharing this. It will be useful to all. People can also buy LinkedIn followers to get connected with more professionals related to your field.

  8. Ezeani MacDonald at 11:23 am

    Great Article! Here you mentioned that how LinkedIn is important to promote the blog. Thanks for sharing this. It will be useful to all. People can also buy LinkedIn followers to get connected with more professionals related to your field.

    • Janice Wald at 11:42 am

      Hi Ezeani,
      Thank you for commenting on my LinkedIn article. BUY LinkedIn followers? I had not heard of this. I would not recommend buying followers from any site. You want genuine engagement.
      Janice

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