Update: September 2018
After taking over the Ubersuggest tool (see the previous update), Neil Patel has revamped Ubersuggest. Now, this keyword tool seems to function as more than just a tool to help find high-interest, low-competition keywords.
Now, Ubersuggest functions to help website creators with competitive analysis as well as continuing to function as a keyword tool.
A more current review of the features of the Ubersuggest keyword research tool is available.
Do you worry about Google penalties?
Are you familiar with Google’s concern about keyword stuffing?
Many bloggers use Yoast’s plugin to help them avoid keyword stuffing.
For those of you not familiar with the plugin, Yoast gives you a green light when your blog post is optimized for SEO.
One of the factors Yoast considers is whether your post has your focus keyword in your blog post an acceptable number of times.
How many keywords are acceptable to Yoast?
That depends on how many words are in your post. The more words, the more often you can mention your focus keyword.
Too great a percentage is considered “keyword stuffing.”
For those of you concerned, this post will offer Ubersuggest as a way to let Google’s bots know what your post is about without being guilty of keyword stuffing.
If you’re not concerned, Ubersuggest can still be used to enhance Google’s search engine users’ experience when they search to find your article.
Use LSI keyword tools such as Ubersuggest and Google will show your articles to search users more often.
This post will show you how.
This post will show you how to use the popular keyword tool Ubersuggest. Small SEO Tools offers additional SEO tools.
What are LSI Keywords?
LSI stands for Latent Semantic Indexing. It is easy to understand this term if you think of LSI keywords as synonyms for your focus keyword.
People use them so that Google’s bots still understand what your post is about but you don’t have to “overstuff” your post with your keyword.
Another reason synonyms are needed: sometimes a word can have more than one meaning. For example, I might write about traffic and mean “website traffic.” However, traffic can also refer to automobile traffic or air traffic. How will Google’s bots know which kind of traffic to show its users relevant search results?
The answer: the writer uses synonyms, LSI keywords, as well as their focus keyword in the article.
One SEO trend will be Google’s increased focus on a positive user experience for their search engine users.
According to the Search Engine Journal, “Latent Semantic Indexing (LSI) is a very old technology, developed nearly twenty years ago, whose purpose was to strengthen a search engine’s ability to identify the correct context of a word.”
How to Find LSI Keywords
You can use tools to help you find LSI Keywords.
My post 13 Best Free Tools You Need to Improve Your Long Tail Keywords described many tools to help you find focus long tail keywords and synonyms for them.
One of those free tools was Ubersuggest.
What is Ubersuggest?
Ubersuggest is a free keyword tool.
The website brands itself as an alternative to Google’s keyword planner. Apparently, Ubersuggest offers keywords not available in Google’s Keyword Planner.
If you use both Google’s Keyword Planner and Ubersuggest, you’ll have more focus keywords to choose from for your blog posts.
This free tool displays suggestions based on real users’ queries from across the globe.
Why You Should Use Ubersuggest
- Ubersuggest has a word cloud to help you visualize your keywords. Visual learners should enjoy this view.
- Additional keywords are available that aren’t available in Google Keyword Planner.
- Google Trends is available as part of Ubersuggest. By knowing trends, you can better choose keywords that have a high search volume.
- You can choose “View as Text” and copy-paste your keywords into a spreadsheet for future viewing. You can also download them into a CSV file.
- The price is right. Ubersuggest is free to use.
- You can select what language you’d prefer to search in. You don’t have to search in the English default.
- Ubersuggest is user-friendly. You’ll find it easy to use.
- You can use this tool quickly. It takes seconds for the site to generate a list of focus keywords. Also, unlike other keyword tools, you don’t need to sign in to Ubersuggest which also expedites your use of the site. You don’t even need to take the time to make an account.
- You can use Ubersuggest to find long-tail keywords as well as LSI keywords.
- Ubersuggest has no limitations like other keyword tools. Use the tool as often as you want.
How to Use Ubersuggest
I have a post coming up on Instagram marketing written by a guest author.
Let’s see how to find a focus keyword or keyword phrase.
Step 1: Go to https://ubersuggest.io/.
Step 2: Decide what you’re looking for. Click the drop-down menu under Web. Your choices are Images, Shopping, YouTube, or News. I am looking for interest on the web in my topic, Instagram monetization, so I kept the choice as Web.
Step 3: My guest author called his post “8 Things You Need to Know for Monetizing Instagram.” I will check “Monetizing Instagram.” If you click the View as Text” option, you’ll be able to copy-paste these or expert them to a CSV file.
Notice keywords generated at the top listed in alphabetical order underneath.
Note: There are no keyword volumes of searches or level of difficulties listed. If you would like to see monthly search volume, you need to install the browser extension.
Step 4: Click on the keyword phrase that relates to your content. I clicked on “Monetizing Instagram.”
Notice a drop-down menu appeared. I want to know if people are interested in my keyword phrase, I clicked Google Trends.
At first, I assumed I wasn’t able to get the data since I don’t have the browser extension that helps you get metrics. Then, after writing the former developer of the tool, I learned that no one is currently supporting Ubersuggest.
No matter. This is not a problem. The solution entails only taking one extra step:
Instead of downloading the extension, I took the extra step of going to Google Trends and searched “Monetizing Instagram.”
You can change the time period in which you’re viewing the data. Will I use the keyword “Monetizing Instagram?”
Around Thanksgiving, there was no interest in monetizing Instagram, but interest seems to be creeping back up. If there aren’t many searches, bigger blogs than mine might not go after the term on the Internet and the field will be open for me to get the search traffic.
Step 5: Clicking the Word Cloud tab will enable you to see your potential keywords from a new perspective. Combine these to come up with longtail keywords related to your topic and your LSI keywords.
In the current version of the tool taken over by Neil Patel, there is no Word Cloud.
Sample Word Cloud:
Lisa Jahred indicated this tool was standout valuable.
“I love Ubersuggest!” she exclaimed.
I’ve recently started using this tool to help me find more related long tail keywords for ranking my blog posts. The great thing about this keyword is that it brings up the keywords that people are actually searching for in Google.
The My IM Place blog recommends Ubersuggest as one of the best free alternatives to Google Keyword Planner.
Ahrefs also raved about Ubersuggest. “Ubersuggest is a valuable tool for keyword research. If used properly, it can give you some truly golden keywords.”
I Am Wire also recommends Ubersuggest for choosing keywords.
John Karnish agreed Ubersuggest is a helpful tool. “I love Ubersuggest for finding keywords. It is great for PPC marketing.”
In closing, Ubersuggest can be a valuable tool for you. You can use it to find long tail keywords or LSI keywords. I’ve even since bloggers use the Word Cloud as a graphic.
Considering how costly SEO tools can be, knowing you can use Ubersuggest for free should bring you peace of mind.
Readers, please share so other bloggers learn the value of Ubersuggest and how to use this free SEO tool.
I look forward to your views in the comments section: Do you think you might use Ubersuggest? If you’re already using it, would you recommend it to other bloggers?
Note: Please read the updates at the beginning of this review to fully understand what Ubersuggest is like in its current form and how to use it to help you with SEO.