3 Ways Your Landing Page Will Make You Money

By: | December 24, 2016 | Tags: ,

#Bloggers and #Marketers can make money online with a perfect landing page

Do you think it’s easier or harder to make money online as we approach 2017?

After all, interest in monetization is so great that many articles are written about it.

In just the last few months, I have personally published articles about how to monetize your blog content, write and publish an ebook, and even how to have an online store.

However, sometimes the easy way to monetize is not the obvious way. People believe if the idea is lucrative, it must be difficult and time-consuming. Not at all.

Consider this post a follow-up to Landing Pages: 10 Tips That Will Make You See People Subscribe Today.

That article explained how to use your landing page to get traffic to your blog. This article explains how to use your landing page to get money in your pocket.

3 Common Landing Page Mistakes to Avoid#Bloggers and #Marketers can make money online with a perfect landing page

by Carrie Davidson 

It’s no secret that a landing page is the face of your website and your brand. People visit your page and you intend to turn them into prospective customers. You may want them to buy your business products or services.

But, it is not easy to turn visitors into prospective customers. A flawless landing page can do wonders for you. Today, landing page optimization is overlooked by website creators while they execute marketing campaigns. We have compiled some of the common mistakes that people need to avoid for their landing page.

Lack of Calls-To-Action: Every website has a common goal i.e. to turn visitors into conversions. For this, you need to have calls-to-action on your landing pages. Content optimization, visual content and a good slogan are also beneficial in turning website visitors into customers. While adding a call-to-action to your landing page, make sure that it is visible, unique and easy to read. Make sure that users can see CTA when they go through your website. Your calls to action must be unique to make you stand out from the rest of the content creators to attract visitors. It is advisable to pick a bright color to suit the overall design of your landing page. Make sure that your CTAs are easy to read and clear. It is advisable to avoid generic words like “buy now” or “click here”.

*Entry Forms: Majority of web designers that add entry forms on their websites overlook the effectiveness of these entry forms. One of the common landing page mistakes is when some web designers add extra fields to their entry forms even if they are not required. Designers don’t bother about validating entry forms fields at the time they design them. They don’t even make it clear to visitors about how to fill each field. Web designers need to avoid this landing page mistake by specifying how fields are to be completed. [Note: in this context, entry forms are opt-in forms.]

*Failure To Track Visitors: Believe it, a marketing campaign can’t be completed without tracking your website visitors and measuring your success. People focus on optimizing their ads for conversions but the landing page is often overlooked. It is imperative to keep track of visitors coming to your landing page. You can use Google Analytics to track events on your landing page and monitor your sales process. Web designers must use web tools that allow them to determine that visitors accessed their landing page through social media sites. Source specific pages must be used for better visitors’ experiences on the website. Web designers should remember that source pages are important for the success of their site.

Final Words

Looking to acquire digital marketing success? It is too easy to set yourself up for success by creating flawless landing pages for your marketing campaign. Avoid the common landing page errors discussed above and you’ll achieve success for your digital marketing campaign. In order to avoid common landing page mistakes, real testimonials can add authenticity to your website. Interested to know more about landing page optimization? Contact a reputable SEO firm!

Carrie Davidson is a seasoned blogger who has helped launch numerous blogs in her online career. She is an expert in crafting excellent posts with great content and powerful headlines. You can find her online @carriedavidons1

Host Blogger’s Comments:

*When Carrie finished sharing her tips with us, I took the opportunity to interview her about her article.

Question 1: Carrie, what is an entry form? Do you mean an opt-in form where visitors put in an email? Entry form sounds like a giveaway.

Answer 1: Entry forms are the forms where customers put their details including contact info, email and all.

Question 2: Carrie, you wrote, “Web designers should remember that source pages are important for the success of their site.” Can you explain what you mean by source page?

Answer 2: Source pages are the web pages from where you can view the HTML programming code. You can check your website source code by pressing CTRL+u. It will show you alt tags on your web page.

Question 3: Carrie, you wrote, “People focus on optimizing their ads for conversions.” What ads? My site isn’t just for marketers. I advertise my ebook in my sidebar. You mean an ad like that? How would I optimize it with alt text and keyword tags?

 

Answer 3: Here, “ads” refer to advertising services for leads and sales.

 

Question 4: You wrote, “You can use Google Analytics to track events on your landing page and monitor your sales process.” What events?

 

Answer 4: Here, “events” refer to activities like the number of visitors on the website,  form submission etc. Google Analytics is used to measure landing page performance.

 

We appreciate Carrie explaining to Mostly Blogging’s readers how to use your landing page to monetize your blog.

 

Readers, please share so other bloggers know how to optimize their landing pages for monetization.

 

In the post, the guest author advised 3 tips for using your landing page to make money online. Have you tried them? What is your success rate? Do you have any other monetization tips you can recommend?

Related:

More information about building pages with WordPress

 

Related Posts:

This is How to Monetize Your Knowledge & Make Money Blogging
How to Make Money by Promoting Your Blog at Niume
  1. Anonymous

    Your blog always offers different ideas on how to make money blogging. Thank you for the help. I know some people say a blog for themselves but everybody likes money.

  2. Lalit Kumar

    Adding call to action buttons/links are a MUST for any landing page. Also, the landing page must have all the information that the customer may want to have. If customer will not get the clear and concise information, s/he will go away.

  3. Kavitha AC

    Your article provides great value for newbies like me. I did the same mistake of not having attention grabbing call to action. Plus I found soft selling results in more conversion than shove in your face type of page.

    Thanks for sharing these great tips!

    • Janice Wald

      Hi Kavitha,
      I am glad you enjoyed my guest author’s article on how your landing page can help you monetize. Thanks for writing to tell me.
      Janice

  4. Melinda Mitchell

    Hi BBFFj, and Carrie! Thanks for an easy to read article telling me how to monetize my landing page! After I read the after interview, I totally understood what you were talking about! YAY
    Happy New Year to you both!
    BBFFM

    • Janice Wald

      Hi BB FF M,
      Thank you for letting me know the interview at the end was helpful. It’s kind of a new format for me to follow an article with the interview, so I’m glad you liked it. I appreciate the feedback.
      Be BFF J

  5. Mark

    Thanks for sharing your spot on advice Carrie!

    And unfortunately, lots of newbie marketers,
    simply overlook, the long term potential benefits,
    of having an effective lead capture page and list
    building process in place.

    and as a direct result, they continuously struggle.

    I particularly like points 2 & 3.Where you discuss
    proven entry forms and failure to track visitors strategies.

    Thanks for sharing an incredibly helpful & practical post.

    • Janice Wald

      Hi Mark,
      I’m so pleased that you liked carries tips so much. Your comments are always so complementary, and I appreciate that.
      Thank you for writing us.
      Janice

  6. Smithc350

    Good web site! I really love how it is easy on my eyes and the data are well written. I am wondering how I might be notified whenever a new post has been made. I’ve subscribed to your RSS which must do the trick! Have a great day! cdcgbkaedgcgeabe

    • Janice Wald

      Hi,
      Thank you for the kind words about my blog and your interest in subscribing. You asked how you could be notified when a new post is made, so I subscribed you to my email list. Welcome!
      Janice

    • Janice Wald

      Hi SmithC350,
      Thank you for your compliments on my site and my landing page article. I appreciate your interest in being notified of new posts. I took the liberty of adding you to my mailing list, so you are kept apprised.
      Thanks again for your interest. Welcome and Happy New Year!
      Janice

  7. TanJK

    A good call-to-action plays a really important role of increasing conversions too. Just read from another article where the difference between “Start your free trial” vs “Start my free trial” resulted in a 90% increased conversion rate with the winner being the latter.

    • Janice Wald

      Wow! I actually read a similar tip: Use “my” instead of “the.” Ever since I’ve been using “my.” I don’t know if helped. How does the person know it resulted in 90% more success? After reading your comment, I’ll be sure to use “my” more often. Thanks for writing to tell me.
      Janice

    • Janice Wald

      Hi Emily,
      Thanks for coming by this week to tell me you found the post valuable. Much appreciated.
      Janice

  8. Esferasoft

    Hey Janice!

    Great Share!

    however given points are the very basic things which a landing page should include but still many businesses are failed to do it.

    I would recommend every beginner to go in-depth of this article and must apply these solid tips in their coming landing pages.

    Keep sharing!

    • Janice Wald

      Hi Esferasoft,
      Thanks for your kind words about my article. I am glad you found my tips valuable. May I ask where you found this rather old article? I always wonder. Thanks,
      Janice

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