What About High Traffic Subjects?
Lesson 4
I know that the data I wrote in the previous lessons of the course may be surprising. The question you probably have is, do you have a chance with subjects that have higher search volume?
The short answer: Yes, but you need to be able to recognize opportunities.
How do you find such opportunities?
The secret is in looking at search relevance, thinking and acting like a smart entrepreneur about monetization. Thinking like a blogger is not enough.
Let's take the example of free web hosting:
Obviously, that's a lot of high volume keywords and even the competition isn't that high. I accidentally bumped into this subject when I was trying to find free hosting for a test site that I didn't want to host on the same IP as my other sites.
I tried free hosting a couple of years ago, but boy, was I surprised with my recent experience... You used to be able to host your site somewhat decently with a free web host and they were trying to get you to upgrade. This is not the case any more.
I set up a new WordPress blog with 3 pages and 2 blog posts on one of them, JetPack and a Google Analytics plugin. All that with zero external traffic used up my CPU quota and my site was turned off for 24 hours...
Take a look at how many people search for "free hosting GoDaddy". Of course this doesn't exist and if you manually check the search results, you will see that NONE of these actually answer the searcher's question, i.e. they are not optimized for search intent.
You could easily build a review site where you test the different free hosting companies and write a 1,500-word review on them.
You would need to be smart about the monetization, but you could easily promote budget hosts and online courses.
