15 Things You Can Do To Improve Your Business in 2021

By: | January 16, 2021 | Tags: , ,

Are you looking to implement business process improvement in 2021?

These strategies will help you improve your business this year.

After the difficult year we all had in 2020, you may be looking for a myriad of ways in which you can improve your business and grow your operations.

Well, you won’t be short of options here.

Read on for 15 things you can do to improve your business in 2021.

What Is Meant By Business Process Improvement?

Business process improvement is the method by which businesses identify and analyze improvements they can make in their existing business practices.

The results could be improvement in user experience and the quality of the product produced by the business.

Business Process Improvement: 15 Methods That Work

  1. Find Good Collaborators

Finding good collaborators is one of the smartest things you can do to improve your business – no man is an island, and you certainly can’t build your business alone.

Surround yourself with talented people who can contribute something different and of value to the company. Don’t hire people just like you – what would be the point of that?

Make sure you find the best people for the roles available, and that their business philosophy is aligned with that of your company. This is how you build a team of people working toward a common goal.

  1. Approach A Mentor or Mentors

Most entrepreneurs can benefit from having a mentor or mentors who guide them and help them to improve. Mentors can ensure you avoid the pitfalls that they themselves encountered when they were in a similar position to you.

You may not have people like this yet, and that’s fine. Start your search. Having constant valuable contact with people you think could be of use to you could teach you a lot. They could also help to connect you with key people in the industry. 

  1. Improve Your Health

You might wonder what improving your health has to do with improving your business, but it has everything to do with it. If you neglected your health in 2020, like most people, it’s time to get things in order.

Getting plenty of sleep, eating well, and exercising will help you to keep your body and mind sharp, which in turn will enable you to make the best decisions, stay productive, and keep stress at bay. Even meditation could be something beneficial to add to your routine. 

  1. Improve Your Mindset 

As well as your health, don’t neglect your mindset. Where are your mindset pitfalls? Can you identify your limiting beliefs?

Once you’ve done that you can figure out how to flip things and look at them from another perspective. It’s not about seeing things through rose-colored glasses, but about realizing why you might be clinging on to stories that are no longer true. 

  1. Network As Much As You Possibly Can 

Some people say they don’t have time, others claim they are shy. Finding a way to overcome this will do you the world of good.

This is because networking is vital for an entrepreneur, and you never know who you might meet. Aim to meet people at conferences and other events and you could create some valuable connections. This could lead to lucrative business partnerships! 


  1. Make Your Business Look Bigger 

Making your business look bigger doesn’t need to be something that takes a lot of time or effort. You could start by simply looking into 1300 numbers, which will give the impression that you have a fully-fledged office for your business.

Giving yourself a title other than CEO or creative director could also give people the impression that there are people higher than you in the business, again, making it look larger. Be smart about this and try not to go too far. You still need to be authentic! 

  1. Utilize Your Time

It is not about working more, but about working better. Getting rid of distractions can help you to get more done, so think about what you should do with your cell phone, and give yourself set times for checking emails and social media. Try to laser focus on the hardest tasks so you can get those done first and take care of tasks that require less mental bandwidth later on. 

  1. Don’t Neglect Your Personal Relationships

Just because you’re a business owner, doesn’t mean you shouldn’t spend any time with the people you love. This might not fit the traditional image of an entrepreneur that is a lone wolf and sleeps in the office, but people are more aware now of how important it is to have a group of people who support and root for you. You may not have lots of time, so make sure you maximize the time you do get to spend with the people you love by providing them your undivided attention. 

  1. Consider Trying Out New Marketing Techniques 

Revisit your marketing strategy and see if there are any other ways you could expand your digital presence.

Start by researching where your audience spends time online, gather data, and then figure out how much you’re willing to spend. Using analytics tools will tell you if what you’re doing is working or not.

Of course, it’s always going to be more effective if you can find a marketing company to help you. They can focus on marketing your business both online and offline, locally and nationally, and you can focus on what you do best.

Having to focus on marketing as well as all of the actual business stuff can be like having two jobs, and very stressful. Plus, if you’re teaching yourself marketing, you can easily make some mistakes in the beginning. Make an investment in a trustworthy company to help you!

  1. Reward Your Team Members 

Take every opportunity you can to show your team that they matter to you – reward them! Thank them for their hard work, and let them know how much you appreciate their help in enabling your business to run smoothly.

Pandemics are major disruptors that can cause stress and anxiety in both the personal and professional arenas, so if you have people who have still worked vigilantly for you throughout it all, you should think yourself lucky.

This has been no easy feat. Cash bonuses, more time off, and other rewards can show your team how important they are. 

  1. Implement Remote Working Protocols

As we now need to stay adaptable, implementing remote working protocols can ensure your team is able to work from home, or even, work from anywhere if they need to.

Some people do want to get back to the office, but some would prefer to keep their working from home/working from anywhere routine in place.

Flexibility built into your culture will work wonders. Allow people to work in the office when they want to and at home when they don’t. A hybrid option could allow people to work from anywhere a set number of days per week/per month. 

business improvements


  1. Make Your Shopping Experience Second To None

You don’t need to be the cheapest out there, but your shopping experience should be amazing. Competition is fierce, so make sure you do what you can to outshine the competition with the shopping experience that you provide.

A comfortable, convenient, and safe shopping experience could just trigger somebody into buying, even if you don’t have the most affordable product or service. 

  1. Stay Up To Date With Consumer Trends

Staying informed became the norm for most people in 2021 as keeping up with the restrictions and rules meant keeping everybody safe.

Continue staying up to date this year – but with consumer trends. What are people searching for? What do they seem to want more of this year? How can you help with that? Can you spot a trend that you can use? 

14. Spruce Up Your Website

Sprucing up your website could be something well overdue for you if you’ve had the same site for the last few years. Even small changes could make a big difference to your results – colors and positioning of certain aspects can make your website more successful in converting your audience.

This is why conducting split testing can be beneficial. You’ll see the small changes that make the biggest difference and will be able to hone and tweak your site all you need to in order to get results. Now is the time to make the necessary tweaks and business process improvement to maximize user experience and encourage a steadier flow of traffic. 

Finding a reputable company that designs sites and takes care of every aspect of your website is a good idea. It isn’t cheap, but having a good looking website that actually performs well within the search engines is one of the smartest things you can do if you want to grow your business. 

15. Check in With Your Customers

Check in with your customers to see what you can learn from them. What pain points are you aware that your customers are experiencing during this time?

Is there a way you can change your offering to keep up with their wants and needs? Could you make their lives easier? Simply asking your customers if you’re not sure could give you the answers that you need!

Give them a call, send them an email, or ask them using social media. Make the most of the platforms available to you. You might be surprised by the answers they give you!

Wrapping Up: Effective Business Process Improvement


This guide offered tips for kickstarting business process improvement in both your personal and professional life.

Personal Business Process Improvement:

Suggestions for personal business process improvement included limiting distractions. For instance, reduce the number of times each day you check your smartphone.

Professional Business Process Improvement:

This guide suggested often overlooked professional business process improvement such as making your team feel appreciated.

Readers, please share so entrepreneurs discover this action plan for 15 business process improvements they can make in 2021.

I look forward to your views in the comments section. Do you have a suggestion for a business process improvement we can add to the list?

This post was contributed and made possible by the support of our readers.

  1. Donna Merrill

    Hi Janice,

    What great points you have shared here to be able to have a successful business. I’ve been implementing new marketing techniques this year. Of course I hired a mentor so I can achieve this goal quickly instead of trial and error.

    I firmly believe that as our business grows, we need to hire mentors that can help us with the changes we want to make.

    We also have to keep up with the latest consumer trends. We have to keep our eyeballs on this one so we, in turn, can apply it to our business.


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