About this course
You probably know the following phenomenon: you write a blog post, you put your heart into it, and then no one sees it.
It is a lot of work to create content and wouldn’t it be nice to just have regular traffic to these posts without having to pay a penny and without you lifting a finger?
After you apply the data in this course, you will have traffic flowing.
If you have a brand new blog, less than six months old, you will probably run into something called the Google sandbox (read the blog post on it), your blog just will not rank, whatever you do.
Your post is indexed, but it doesn’t show up in the search results. Your Google Search Console tells you that your post is ranking #45 for a keyword, however you can't find it anywhere when you go through the search results. Or it says that a post is ranking on the first page for a keyword that has 1500 monthly searches, yet when you search for it, sometimes it shows up, sometimes it doesn't. Building links doesn't make a difference in ranking.
All these are signs of the sandbox. It usually takes 3-6 months to get through this. There are things you can do to shorten this time period, and the method I describe in this post will help you get traffic despite that. On my blog I had regular traffic after only two months.
In this first phase of your blog' life-cycle you need to earn Google’s trust. Google is a business itself and its goal is to consistently provide the best content to its users, otherwise it would go out of business as people would turn away from it. Unless you have a strategy, your new blog will get ignored by Google.
For this reason it may be more practical to
Most of you probably know the phenomenon where you write a blog post, you put your heart into it, and then no one sees it. It is a lot of work to create content...
There is a vital point that blog owners often forget: Your blog needs to have a REASON for people to visit it.
This point is so vital and still so many people miss it…
You may be tempted to cover 50 subjects and promote 50 different affiliate programs on your blog. In the beginning this may even be necessary, because online business is always like throwing spaghetti against the wall.
Do you really want to make a lot of money with your blog? Here is the first key ingredient.
Here are the basics of on-page SEO.
Obviously, if you already spend a time on writing content, then you should do it in such a way that brings you organic traffic for life.
Most of what you do in terms of link building will not show any difference in a Google rank for at least 30 days, most likely more. This is increasingly true when your site is new. Therefore we need to start looking at the fastest way to generate some new, organic traffic.
The idea behind seed keywords is the following: If I want to write about sales funnels, that wouldn’t be the only keyword I would look into.
Along with search volume, difficulty is the second factor you need to consider when picking your keywords.
This is another factor you need to be aware of when you do keyword research.
Keywords correspond to the cycle of buying.
As I mentioned before, it’s important to know that competition scores should only be used as a filter to find possible keywords.
The key principle of KGR is to find phrases that are "under-served" by Google - and therefore you can easily rank for these.
I have started to test this method on a foreign language domain (Hungarian).
I am going to show you some of the keyword research I did.
I am going to show you the best tools to do your keyword research
Keyword research is one thing, but it is just part of the story. Then you need to write content that can rank using those keywords.
Instead of creating multiple random blog posts, follow the strategy of less articles grouped into a content cluster. You will show to Google that you are an authority and get better rankings.
Content marketing has changed. Writing more content no longer guarantees you more traffic simply because there are over 1 billion blogs competing.
Google is trying to provide more information to help satisfy users.
SEO is not just about keywords. It's about giving your users what they want.
It is true though that most people use content as the bait. However great content is not enough.
You just wrote the most epic content, but it will do nothing for you without a special approach, because you don’t have leverage yet. You will need to "ignite" your traffic.
You probably think Ahrefs is an expensive tool. And you are right. But Ahrefs has a 7-day $7 trial.
Now let's do keyword research that will provide content ideas for the next two years.
One web page can rank for multiple keywords. So why don’t we focus on optimizing content to target dozens of similar and related keywords?
In order to get the maximum out of your content, you need to build links.