"Content is NOT king. Results are."
Are you having trouble gaining traction with your blog? I will show you why.
Unfortunately we are not in 2010 any more. In those day you could just find a few keywords, write a 500-word blog post, build a link farm and you were on Page 1 of Google.
This is not the case any more.
Today the competition is extremely strong.
There are over 600 million blogs in the world today, out of over 1.7 billion websites.
In English, if there is a traffic getting or money making keyword then someone has already written about it.
Ahrefs’ Content Explorer tool discovers 1.8 Million new pages every 24 hours while being very picky about the pages that qualify for inclusion.
There is an oversupply of content and Google doesn’t rank the content of an unproven website.
Ahrefs analyzed 1 billion web pages and found that 91 percent gets zero organic traffic from Google search.
That means you need to write 10 posts and if you do everything correctly, 1 may get traffic. And that is just traffic, not email sign-ups or sales.
Google has grown up and it has changed its algorithm multiple times. It mostly ranks authority sites and brands.
Let’s take an area that everyone knows. Web hosting. Google will rank hosts like SiteGround, GoDaddy, etc. If you just started your hosting business that is #365 on the list of web hosts, with no authority, don’t expect it to rank on Page #1.
Gaming the system doesn’t work any more, you need to show real signs of authority.
What are these signs?
That’s the shocking one.
You spend 95 percent of your time on actions (writing and publishing content) that don’t result in anything.
This is because most of the blogging advice you are following is either outdated or it applies to blogs that are already successful.
If you don’t have traction yet, the rules of the game are different.
If you spend most of your time publishing blog posts, that is like building a house from bricks only. What about the doors, the windows and the paint that covers everything?
Blogging works similarly. There are over 120 functions involved in blogging.
That includes things like paying for your domain & hosting, your taxes, social media, etc.
Most bloggers concentrate on one or two that don’t even move the needle and that’s why they fail.
What you need is a routine that you can follow. One that gets you more results with less work.
There are a handful that you need to build into your routine.
Now take this to heart because this is the most important information of your blogging career.
You need to learn and regularly perform all these 7 functions at least on a basic level.
Most bloggers completely neglect link building, because it’s so difficult that even the idea is painful.
Yet the reality is that if you cut half of the time you spend on content and invested it into link building, you would become successful in a matter of months.
Not having $30/month to pay for an email marketing service or $2,000 for a course like “Blogs That Convert” is also a problem.
You may not have the time to study lengthy courses, even if you do, the information overload will kill your efforts when it comes to putting the information into action.
We created Mostly Blogging Academy to accommodate any budget.
We are releasing short courses on all the above subjects that are very affordable and you can put the material into use right away, without lengthy study.
I recommend that you start with Keyword Research Sanity, which only costs $7.95 with the coupon listed on this page.
If you feel ready to take the plunge, you can get all courses for $115.
Buy any of the courses below and you will get Steve Larsen's opt-in course, $47 value, for totally free!
Do all your keyword research for the next two years and find the best keywords with the correct keyword strategy using the best keyword tool - Ahrefs $7 /7-day trial.
Pumping out random content that is useless. Learn how to create content that turns your visitors into subscribers, clients and buyers.
There is the myth of, “Oh, just publish great content and you’ll rank because Google loves great content”. It's BS. Learn the methods I use for promoting my new posts on Mostly Blogging.
Video content is picking up. However if you have never created video content, it is difficult to get started. The same goes for webinars. Learn how to create simple videos using free tools.
Link building is difficult and can be very expensive. Yet it is the most effective strategy to increase organic traffic. Find out how to do Shotgun link building at a low cost.
Email is still the best converting sales channel. It is not easy to master though. Learn how to use email to engage your audience and sell your products.
If you don't have a sales funnel on your blog, you are leaving money on the table. Find out how you can build your own by copying other people's proven high converting funnel structure.
Get the trust of Google and get started with traffic generation using long tail keywords.
Learn how to build authority for your blog, create and sell products like this one. Learn how to put together a sales page, how to price your products, how to start selling in any niche.
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Hi, I'm Janice
Content is NOT king. Results are.