Advanced Marketing Institute: 3 Amazing Shortcuts for Writing Headlines

By: Janice Wald | March 22, 2015 | Tags: Advanced Marketing Institute, blog headlines, blog readers, blog traffic, bloggers' self-esteem, Headlines, how to keep visitors on your website, power words, time-saving ideas, your website visitors |

Have you heard of the Advanced Marketing Institute?

The Advanced Marketing Institute offers you a free headline analyzer.

Have you ever asked yourself how readers find your blog posts to read? Many potentially new readers find your posts through search engines.

Then, many search your archives and hover over a title wondering if the post will be interesting and if the information will apply to them.

How long is that decision-making process? A second? That’s all the time you get to have your headline make so powerful an impression that a new reader, or a reader with limited time, will stick around and read your post.

There are more than 152 million blogs on the Internet. Why should readers who find your blog stay there? New readers will continue reading your blog if the headline is compelling. It’s their first impression of your blog. It’s your foot in their door. Wouldn’t it be great if you could write a better headline in less the time?

Advanced Marketing Institute

Shortcut 1: Enter Advanced Marketing Institute!

The Advanced Marketing Institute will analyze the merit of your headline for you. Advanced Marketing Institute actually takes the guess-work out of headline writing, so the effectiveness of your headline is no longer subjective.

The site will give your headline a rating. They even give you a disclaimer that 100% perfection is not achievable so you don’t feel bad that your headline didn’t get 100%.

In addition, they will analyze the merit of your proposed headline down to the tiniest detail. The analysis is so complimentary, your self-worth is bound to rise along with the caliber of your headline.

Go to http://www.aminstitute.com/.
Click Headline Analyzer.
Type your headline idea where it asks you to. In addition to a rating, you will receive a label of your headline.

The Analyzer puts one of three labels on your headline, intellectual, empathetic, or spiritual. Intellectual headlines are for professionals trying to market a product or service. Empathetic headlines are for bloggers who want to elicit positive emotional reactions from the readers. Spiritual headlines contain words which will influence people and appeal to them.

The best part, the Advanced Marketing Institute is absolutely free to use.

Power Words

Shortcut 2: My post 13 Foolproof Ways You Can Stop Writing Ineffective Blog Headlines explained that there is a formula to writing

Scissors represent cutting headline writing time down.

These 3 tips will reduce the time it takes you to write your blog headlines.

headlines. The formula is number + adjective + keyword + promise. However, the post didn’t explain what adjectives are most effective to use in the headline.

Shortcut 3: These power words will make your headline so interesting that your readers will be compelled to keep reading your blog past the headline.

Readers want to find useful information that can help them solve a problem. Your headline, with a power word in the title, will convince them that they can indeed find those solutions at your site.

What power words will you use in your headline? That depends on your readers. What do they want? Put yourself in the minds of your readers as you try to answer. No psychic ability is required. Do they tell you in their comments and questions what they want?

Let’s brainstorm together. What do people want? What do they like? People like things that are

free
time-saving
effective
magical
amazing
revolutionary
stunning
easy
simple
new
perfect
fabulous
fantastic
great
remarkable
unbelievable
super
smart
important
successful
ultimate
cheap
inexpensive
mind-blowing
little-known
quick (the subject of this blog post)

Get the idea?

Now ask yourself when readers want those things.

now
immediately
instantly

I realize these are adverbs, but you just got a 3-item bonus list!

Thanks to the power words, you’re able to write a more effective headline. Thanks to the Advanced Marketing Institute, you don’t have to wonder just how effective your headline is.

First, craft your headline using the formula and an adjective from the power word list. Then, jump on over to the Advanced Marketing Institute and let the site analyze your headline for you.

Between the two, the guesswork is gone, and the time is reduced. Your confidence, on the other hand, should increase. Research shows the power words inserted into the formula works to keep readers at your blog longer. The Advanced Marketing Institute took your deliberation about your headline away. What could you do in the time you just saved?

While you fantasize about the quality time you could be having, head over to the Advanced Marketing Institute and let the site do your headline analyzing for you today.

The Shocking Truth About Time

17 Time-Saving Tips for People Who Are Rushed

Source: http://www.o2-v2.com/en/blog/how-to-write-a-blog-80-power-words-to-entice-new-readers-to-your-blog

Readers, if you think others would like to write more effective headlines in less time, please share.

What are your successes? What has helped you write more powerful headlines? I look forward to your views.

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sunflower

Great information in here!!

Reply to this message
- Janice Wald
  
  Thanks Rebecca! I hadn’t written about Advanced Marketing Institute before. Nice to hear from you!
  
  Reply to this message
john doe

How do you find these obscure websites that provide such wonderful information. You are like a walking or writing encyclopedia

Reply to this message
- Janice Wald
  
  You are sweet. Thank you.
  
  Reply to this message
tashinadenise

Reblogged this on The Extraordinary Adventures of Tashina in NYC.

Reply to this message
- Janice Wald
  
  Hi! Thank you so much for the reblog! I am so flattered! I’m glad you found it interesting, and I hope your readers do too.
  Janice
  
  Reply to this message
awesomeausterity

Janice – I love you!! I’ve just increased my score from 22% to 50% let’s see how my page views correspond! I am really enjoying your blog- it is so helpful. Thank you for all your help.

Reply to this message
- Janice Wald
  
  Thank you so much! I’m so glad! What label did you get? My headline was spiritual. Your comments made me feel great! Thank you!
  
  Reply to this message
  - awesomeausterity
    
    I got intellectual and spiritual – which I think was ok since it’s an informative piece. Can’t wait to write my next headline now!
    
    Reply to this message
- Janice Wald
  
  Hi,
  I meant to ask you–what tweak did you make to your headline to get it to jump from 22% to 50%, and what were your page views on it?
  I typed in the headline “formula” I learned from Jon Morrow. My result was 12%! However, the “spiritual” comments were so glowing, I let the headline stand. My page views were just okay.
  That’s why I’m curious. I’d like to learn from what you did. Thanks,
  Janice
  
  Reply to this message
  - awesomeausterity
    
    I can’t remember – I think maybe I took out a number and added in ‘easy’ page views were really poor though- I don’t blame you though I think maybe the topic just wasn’t interesting or maybe I posted on Facebook at the wrong time, I also had an ongoing post generating a lot of buzz at the same time and I wonder if it distracted some of my regular readers. I used the tool again for my next post and it performed well above average. I’m still getting most of my traffic from Facebook so I’m not sure my title is playing that strong a role at present. I’ll keep using the tool though.
    
    Reply to this message
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Natasha B

Thanks for the insight 🙂 I’ll definitely try this! Really like your blog, keep doing what you’re doing! The layout is also very nice 🙂

Reply to this message
- Janice Wald
  
  Hi Natasha!
  I think we met in the WordPress Community Pool, yes? I really appreciate your feedback and that of the people in our class. However, you, and the others mentioned the layout. Do you mean the camel? Thanks again for the input and being so supportive.
  Janice
  
  Reply to this message
  - Natasha B
    
    Hey!
    Yes, we did 🙂
    By layout yes i meant the image and the wooden backdrop, they make it really interesting plus the way the menus have been arranged, it’s simple to navigate.
    No problem, always willing to help a fellow blogger, all the best, looking forward to more!
    
    Reply to this message
- Janice Wald
  
  Thanks so much Natasha. Sounds like you had a nice time networking at the Meet and Greet. I’m glad.
  Janice
  
  Reply to this message
  - Natasha B
    
    Yes, I did! Thank you for the opportunity
    
    Reply to this message
Julia

Love it…very informative! Thank you:)
The background looks really good!

Reply to this message
- Janice Wald
  
  Hi,
  Thank you so much for the positive feedback. When you say “the background” do you mean the camel? Some people think I should get a more “professional” look. What do you think? Thanks again,
  Janice
  
  Reply to this message
  - Julia
    
    At the end of the day what are the “professional colours”? :))) I think no matter what you write about, your blog needs to be welcoming and as most people are very visual, pictures and background colours are important but really your passion gives personality and substance to your page:) I think you can change the camel but otherwise you are good:) Julia
    
    Reply to this message
KashaSlf09425

Hello colleagues, its impressive piece of writing concerning teachingand completely explained, keep it up all the time.

Reply to this message
- Janice Wald
  
  Thank you!
  
  Reply to this message
danielauslan

Thanks for the tips! Have you ever used the CoSchedule Headline Analyzer? It’s AWESOME and also FREE. It breaks down your headline and tells you why you got the score you did, based on word mix, length, emotion, etc. And they also have a “Power Words Cheatsheet” with over 200 power words. Check it out at http://coschedule.com/headline-analyzer.

Reply to this message
- Janice Wald
  
  Thanks so much. I’d heard of Co-Schedule, but I am so happy with Hootsuite I haven’t checked it out primarily because I believe there’s a minimal charge with Co-Schedule while Hootsuite if free. There’s no charge to use their headline analyzer? I hadn’t heard of it. Thank you for telling my readers about it. I will bookmark it and check it out tomorrow. Excited. Did you contrast it with the one I recommended in this post? I wonder which is preferable. Yours sounds pretty good. Off to bookmark it right now. Thank you again for recommending it.
  Janice
  
  Reply to this message
  - Janice Wald
    
    I bookmarked it. If it works out for me, maybe I can write a future blog post about it. =)
    Thanks again,
    Janice
    
    Reply to this message
- Janice Wald
  
  Hi Daniela
  , I wanted you to know I used the Co-Schedule Headline Analyzer you recommended. It was actually fun! I kept experimenting until the number went up. Ultimately, it gave me a 77, up from 74, and 75. It said it was an A+ which was strange since at school 77 is a C!
  I wanted to let you know page views on the post are amazingly high, especially for a Tuesday. It’s hard to know how the post would have done if I hadn’t used Co-Schedule’s analyzer, but so far, early returns are terrific! Thank you again!
  Janice
  
  Reply to this message
  - danielauslan
    
    That’s great! What was the headline?
    
    Reply to this message
- Janice Wald
  
  The headline was How to Immediately Get New Blog Traffic
  
  Reply to this message
LorenManners7

That is really attention-grabbing, You’re a very professional blogger. I’ve joined your feed and look ahead to in the hunt for more of your great post. Also, I have shared your web site in my social networks

Reply to this message
- Janice Wald
  
  One reason I really appreciate you sharing my writing with your social networks is I get very limited exposure on Facebook. I promote my posts in their groups, but virtually none of my FB friends are bloggers. Are yours?
  Janice
  
  Reply to this message
Janice Wald

Hi Loren,
Nice to meet you. Thank you so much for your kind words and following me in your reader. Thank you as well for getting my writing more exposure by sharing it. All this validation means a lot.
As far as the article, read my latest comment to Daniela. I used the Co-Schedule Analyzer she recommended, and my post went viral! Coincidence? Who knows, but I will definitely try it again. Thanks for writing.
Janice

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Bella D. @ Self-Publishing Made Easy Now

This is a good read. Thank you so much for sharing this very informative article. I will definitely try out your tips. Keep on sharing useful posts like this. You can also find some interesting information here https://selfpublishingmadeeasynow.com/am-i-allowed-to-use-an-alias-when-using-amazons-kdp-service/.

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